Diesel: Learn How This Leading Global Brand Achieved Mobile App Success

diesel-case-studyWhile enterprise mobility may have transcended the status of ‘buzzword’ to be recognised as a genuine strategic business practice many years ago, most analysts and experts feel it’s a trend which is still in its infancy.

Why? Well, despite the vast majority of employees now demanding mobile technology in their respective workplaces – fuelled by the consumer habits and expectations of their everyday lives – some business leaders are still struggling to fully embrace enterprise mobility.

In some cases, this is due to a lack of funding for investment, in others it’s because of the challenges they feel will arise from disrupting their organisations; but often it’s because they’re unable to understand how their most important business processes would actually benefit from translating into the context of a mobile phone from paper or desktop.

But with all the early attention on enterprise mobility being given to mobile devices, mobile business strategies are now beginning to mature and evolve to focus on the applications those devices support. This app-centric trend is where the real driving force has originated recently for enterprise mobility to become more than just a strategic business practice, but an absolute necessity for those businesses to survive in the long-term.

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Strategic Mobile Decisions: Countdown to the Salesforce World Tour, Part 3

rsz_dieselplaceitupgradeAs we continue to answer some of the market’s burning questions regarding enterprise applications and digital transformation, ahead of the Salesforce World Tour event this week, our attention has turned internally to find out how MobileCaddy is best suited to help businesses progress on their mobile journeys.

Following his recent prediction of what major trend will have the biggest impact on the mobile app market in the coming year or so, we asked our Senior Product Manager Alan Faubel what MobileCaddy clients and partners feel are the most valuable aspects of working with us.

There are a number of unique reasons why MobileCaddy is capable of helping businesses take that leap to achieving true transformational mobility, but Alan singled out a particular strategic driver, beyond some of the more obvious features.

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Mobile Apps Can Make the Difference for Modern Healthcare Workers

The ‘Mobile Promise’ 

Mobile apps, to put it lightly, are everywhere. Whichever way you look at it, mobile apps have become one of the most common ways for people to communicate with friends, receive live news about their interests, keep themselves fit, and even do their jobs.

Taking a closer look at that last point, people using mobile apps in (or outside of) the workplace is perhaps where the most significant impact is being made nowadays, due to the simple fact that mobile technology is designed almost exclusively around speed and convenience.

Mobile Apps in Healthcare 

In the healthcare sector, for example, the time taken to complete and record a patient’s diagnosis can be drastically reduced by using a mobile app to log the data into an online system. Naturally, this then allows the medical professional in question to see more patients in a given day than they would’ve previously been able to manage.

This is just one very basic example of how mobile apps are enabling healthcare workers to be more efficient, but the improvements the technology is making on the industry as a whole are monumental.

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