MobileCaddy at LAMMA 2019 | Technology Trends Driving After-Sales Strategies

Follow our CEO Justin Halfpenny as he explores LAMMA 2019, the UK’s largest agricultural and machinery event. Taking place earlier this year, the LAMMA show welcomed thousands of attendees and featured 650-plus exhibitors showcasing the latest farming machinery, equipment, and innovative technology.

In this latest video, Justin interviews a number of leaders from within the industry, with a focus on how technology is transforming the after-sales strategies for their products and services to meet the demands of today’s customers. This is a key trend impacting manufacturers, as products and services in all industries require accompanying technologies to deliver a greater customer experience.

As traditional paper-based assets like product manuals and user guides continue to be replaced by digital channels such as mobile apps, customers want information easier, quicker, and in more detail, to enhance their use of machinery and equipment. Watch the video to find out more!

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Top Trends for the Mobile Enterprise: 5 Predictions for 2017

the-mobile-enterpriseA new year brings new ideas and new priorities for businesses. With the technology available constantly changing and evolving at such a fast pace, 2017 is also expected to bring a number of trends for the mobile enterprise which will continue to sculpt a new set of standards and expectations for how people work.

As leading IT providers such as Salesforce continue to bolster their offerings, and place even more power in the palms of their enterprise customers’ hands to innovate from within, the mobile technologies being leveraged by modern businesses are becoming more exciting, while having a far greater impact on the daily lives of workers.

Just before Christmas we reflected on 10 important statistics from the past 12 months which shed some interesting light on the current role mobile apps are playing for businesses within the Salesforce community. Now we’ve turned our attention to the year ahead, with five predictions regarding trends for the mobile enterprise we believe will take shape throughout the remainder of 2017.

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