Salesforce London’s Calling 2017: A MobileCaddy Preview

London's Calling 2017Another year brings another slate of events, conferences, meet-ups, and networking opportunities to attend within the living, breathing, ever-growing Salesforce community.

Boasting the title of Europe’s largest community-led event for Salesforce professionals, London’s Calling 2017 will be the perfect way for anyone working with Salesforce in the UK to expand their knowledge and learn exciting new ways to get the most out of the technology.

MobileCaddy’s own Todd Halfpenny has just been proudly named one of the Top 25 people to meet at the event by Salesforce consultant Phil Walton, and will be giving a presentation on browser developer tools at the event, which takes place this Friday, 10 February.

With more and more of the partners, consultancies, and Salesforce customers we work with embracing the value of using the Salesforce platform to mobilise their employees and their operations, we wanted to take the opportunity to preview London’s Calling with a mobile-centric twist. Here’s what to expect for anyone who’ll be attending…

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Salesforce Mobile Apps Make Telecoms A Truly Dynamic Sector

Salesforce-mobile-apps-telecomsTelecoms: A mature mobile industry?

When we recently took a look at the opportunities available to financial services organisations investing in Salesforce mobile apps for enterprise purposes, we reported that the sector was named second only to telecoms regarding the verticals most likely to embrace mobility in 2016.

As we approach the end of the year, it seems like an appropriate time to turn attention to the telecoms industry’s mobile maturity, and provide some insights for those businesses feeling the pressure of the fast-moving, ever-changing market place.

Neglecting mobility is a mistake too costly to make

These days it seems silly to suggest there aren’t huge opportunities being presented to virtually every sector when it comes to leveraging mobile technology. Around 80% of work is now reportedly ‘deskless’, so the concept of a traditional office employee working in a fixed location and spending all their time in that position is extremely dated. But statistics can be misleading, and trends often move a lot faster than the majority of the businesses they’re supposedly affecting can keep up with.

So what does this actually mean? Well, firstly, it means that while the demand for being able to work in a deskless environment – whether that’s at home, on a train, in a partner company’s office, or on the beach during a family vacation – is growing exponentially, it will be rendered ineffective unless businesses are able to provide tools capable of allowing employees to take full advantage.

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